Paula Enrietto, PhD - CEO

Dr. Paula Enrietto began her career as an academic scientist during which time she carried out research in the field of oncology. However, most of her life was also spent as a caregiver for her large, close family. When her Mother became ill, Paula discovered the difficulty of long-distance caregiving and relocated to become an active caregiver on her journey toward the end of her life. This very personal family situation encouraged a career change, and she brought her skills to the senior healthcare industry where she was Executive Director of the independent living communities at Balfour Senior Living in Louisville, CO. In both roles, she soon recognized the need for personalized, quality home care services.

To meet these needs, Dr. Enrietto acquired AffirmiCare, a company that provided quality services to individuals with cognitive, and physical challenges for over 17 years. Under her leadership, the company continues to provide first-class services to seniors, individuals with cognitive or physical disabilities, and those who care for them. Paula believes that education is key to “enhancing independence during life challenges” and, is a committed educator and Client advocate.

Dr. Enrietto was President of the Louisville Senior Foundation which provides heat relief to seniors in Louisville, CO. Her passion for improving the well-being and health of all led her to be part of health teams delivering services in Rwanda, Nepal, and Peru through the non-profit Centura Global Health Initiatives. She also served as Site Coordinator for the 9Health Fair in Louisville, CO a non-profit that provides low-cost health screenings to the public. Paula is currently serving on the board for the Hover Senior Living Community in Longmont, Colorado and the board of the Knobel Institue for Health Aging at Denver University.